County will be represented at a Focus Group meeting with AGB on 1st February. Please review the information below outlining AGB’s plan for the meeting, if you have any thoughts or comments as an individual or as a Club Officer please email Tracey Leverett at chair@dnaa.co.uk
The focus groups will be looking into two areas of membership:
The ‘customer journey’ for new and renewing members, along with the various membership touch points for clubs throughout the process
The collection of Archery GB, County and Region fees
We will review the whole customer membership journey – from new club members to annual renewing members, direct and affiliated members. This will help us better understand the stages that could be made easier. How could the process be made more efficient?
We are piloting the option for AGB to collect County and Region fees, as we already do in Northern Ireland. The pilot will answer questions such as: What are the practicalities of this for all stakeholders; members, clubs, Counties and Regions? Where does it work and not work?
